Bachelor of Science in Business Administration (BSBA)

CIP Code: 52.0101

Program Objective:

The objective of the BSBA program is to help students bridge the intersection where business, technology, and people come together. With a balanced mixture of business knowledge and information science students will be able to holistically blend modern management principles, best professional practices, data management techniques, business analytics, and computer scripting to address the needs of business in the age of ubiquitous data, ecommerce, and automation.

  • BSBA Concentration in Business Analytics

The BSBA program offers students the option to select a concentration in Business Analytics of 12-units (typically 4 courses). Choosing concentration is not required.

  • Business Analytics Concentration: Students who complete their BSBA with 12 units or more of Business Analytics specialization (BAN, including MGT460/L, and 500 level BAN courses) may request the Registrar’s office to have their transcripts marked with Concentration in Business Analytics.

An approved concentration will appear on the student's official transcript. If no concentration is selected the transcript will show BSBA without any concentration notation.

Students may have only one formal concentration.

Concentrations are open to both on-campus classroom and distance learning modality students.

Courses counting towards the concentration unit requirement may be taken as either Major or Electives.

Students are advised to complete the 12 units applicable to their concentration before meeting with the Registrar's Office to formally request their desired concentration. Due to logistics and diploma printing time requirements spanning multiple months, last-minute concentration requests and changes may not be approved at the discretion of the Registrar's Office.

Courses Applicable to the BSBA Business Analytics Concentration:

BAN223 SQL & Relational Databases
BAN335 Python Introduction for Commerce
BAN337 JavaScript
BAN452 Excel for Finance, Accounting & Analytics
BAN455 Server-Side Data Processing Using Python/PHP
BAN460 Introduction to Business Analytics
BAN460L Introduction to Business Analytics Lab
BAN463 Data Visualization
BAN470 Introduction to Machine Learning Based Prediction Modeling and Forecasting
BAN472 Introduction to Artificial Intelligence (AI)
BAN501 Quantitative Methods for Business
BAN520 Business Analytics for Dashboards
BAN524 Intermediate Business Analytics
BAN572 Process Management for Analytics
BAN589 Special Topics on Analytics, Strategy, and Applied Information
MGT501 Agile Project Management
MGT460 Production and Operations Management
MGT460L Production and Operations Management Lab

Program Learning Outcomes (PLOs):

Students graduating with a BSBA degree are expected to demonstrate the following program learning outcomes -

  • (PLO 1) Written Communication - Use written language that communicates complex business concepts and enabling technology approaches.
  • (PLO 2) Oral Communication - Orally explain to one's peers complex business and supporting technology concepts.
  • (PLO 3) Quantitative Reasoning - Apply (computer and non-computer assisted) quantitative methods in a comprehensive manner in a business setting.
  • (PLO 4) Information Literacy - Access, review and then meaningfully apply information in business and management decision making.
  • (PLO 5) Critical Thinking - Analyze business issues and recommend solutions which apply business concepts and technology practices.
  • (PLO 6) Specialized Knowledge - Apply business concepts in the areas of management, finance, accounting, marketing, and information technology to various business scenarios. Evaluate and propose information technology solutions to improve an organization's operational efficiency.

Graduation requirements:

A minimum of 120 units are required for graduation. They include the following:

  • 36 units of general education courses including (a) 12 units in English language communication and critical thinking, (b) 9 units in mathematics and natural sciences, (c) 6 units in arts and humanities, and (d) 9 units in social sciences,
  • 60 units of major courses (34 required and 26 selectable from major pool), and
  • 24 units of free electives.

BSBA Curriculum
(Total of 120 Units)

1. General Education (minimum 36 units)

The purpose of general education is to give breadth to the student’s education. With a general background in English language communication and critical thinking, mathematics and natural sciences, arts and humanities, and the social sciences, the student will be prepared for his/her roles both in society and at work. Students who have not completed the general education requirements upon entering a degree program at SFBU are required to observe the following curriculum to meet the general education requirements.

Area A: English Language Communication and Critical Thinking (12 units required)

(ENGL101, ENGL115, AND ENGL425 are required courses. Other listed courses are suggested subjects.)

ENGL101 Expository Writing (3)
ENGL102 Critical Thinking (3)
ENGL115 Public Speaking (3)
ENGL220 Small Group Communication (3)
ENGL320 Intercultural Communication (3)
ENGL425 Modern American Literature (3)

Area B: Mathematics and Natural Sciences(9 units required)

(MATH208 is required, at least 3 units in Natural Sciences, plus 3 additional units in Mathematics and Natural Sciences)

PHYS101 Introduction to Physical Sciences (3)
PHYS201 Physics –I (3)
PHYS201(L) Physics Lab –I (1)
PHYS202 Physics –II (3)
PHYS202(L) Physics Lab –II (1)
PHYS301 Introduction to Device Physics (3)
MATH201 Calculus – I (3)
MATH202 Calculus – II (3)
MATH203 Linear Algebra (3)
MATH208 Probability and Statistics (3)

Area C: Arts and Humanities (6 units required)

(The students can select any 6 units from the following suggested subjects.)

HU210 Introduction to Philosophy (3)
HU230 Art Appreciation (3)
HU240 Music Appreciation (3)
HU280 Principles of Ethics (3)
HU420 Critical Analysis of Film (3)
HU450 Information Literacy for Academics, Life, and the Workplace (3)

Area D: Social Sciences (9 units required)

(The students can select any 9 units from the following suggested subjects.)

SOC201 California History (3)
PSY210 Introduction to Psychology (3)
SOC215 Introduction to Sociology (3)
SOC235 Multiculturalism in the United States (3)
SOC250 Public Administration (3)
SOC260 Civilization and Urbanization (3)
SOC275 The American Experience (3)
HIST340 Modern American History (3)
HIST400 Early American History (3)
SOC450 Emotional Intelligence (3)

2. Major Requirements

(minimum 60 units = 34 required course units + 26 units selectable from the major pool list below)

The purpose of the major courses is to provide students with specialized topic knowledge including; business administration and information technology courses and professional career development.

ACC110 Financial Accounting (3)
BAN199 Excel for Finance, Accounting & Analytics (3)
BLAW310 Introduction to Business Law (3)
BUS450 Professional & Technical Writing (3)
ECON201 Principles of Macroeconomics (3)
ECON202 Principles of Microeconomics (3)
FIN310 Fundamentals of Finance (3)
MGT310 Principles of Management (3)
MGT451 Project Management (3)
MGT480 Entrepreneurship (3)
MKT310 Principles of Marketing (3)
BAN460* Introduction to Business Analytics (3)
P450 ** Career Development (1)

Plus 26 student selectable major units from the major pool list below

ACC110L Financial Accounting Lab (1)
ACC120 Managerial Accounting (3)
ACC120L Managerial Accounting Lab (1)
ACC450 Cost Accounting (3)
ACC451 Intermediate Accounting – I (3)
ACC451L Intermediate Accounting – I Lab (1)
ACC490 Introduction to Taxation (3)
BAN223* SQL & Relational Databases (3)
BAN335* Python Introduction for Commerce (3)
BAN337* JavaScript (3)
BAN452 Excel for Finance, Accounting, & Analytics (3)
BAN455* Server-Side Data Processing Using Python/PHP (3)
BAN460L* Introduction to Business Analytics Lab (1)
BAN463* Data Visualization (3)
BAN470 Introduction to Machine Learning Based
Prediction Modeling and Forecasting
BAN472* Introduction to Artificial Intelligence (AI) (3)
BUS493 Senior Project (3)
CPT401 Curricular Practicum (1)
CPT402 Curricular Practicum (2)
MGT450 Organizational Behavior and Management (3)
MGT451 Project Management (3)
MGT460* Production and Operations Management (3)
MGT460L* Production and Operations Management Lab (1)
MKT221 HTML & CSS Web Page Construction (3)
MKT450 Marketing Management (3)
SOC501 Emotional Intelligence Essentials (3)

* Business Analytics Concentration applicable, BAN5xx courses may also be used (applied as free electives)

** SOC501 may be used as a substitute for P450

*** Note: Major course units not applied to the major unit requirement may be used towards the Free Electives unit requirement.

3. Free Electives (minimum 24 units)

Free electives include any course offered for academic credit not already applied by the student towards the BSBA General Education or Major unit requirements. Free electives may include courses from General Education, the School of Business, the School of Engineering, courses bearing graduate level credit, and courses transferred in. Major courses not applied to the major unit requirement may be used towards Free Elective unit requirement.

Prerequisite/Corequisites requirements must be met when taking any course. Recommendations are optional recommendations.

BSBA students who are more interested in business administration may select courses in any field from the School of Business to fulfill this requirement and are encouraged to take management and marketing courses.

BSBA students who are more interested in Information Science are encouraged to take Computer Science courses from the School of Engineering as electives. They are also encouraged to take BLAW482 Information Policy, Governance, and Compliance, and IT electives such as BAN455 Server-Side Data Processing Using Python/PHP.

BSBA students who are considering a future career as a Certified Public Accountant (CPA) should; seek additional advising, study the California Board of Accountancy's (CBA – numerous requirements, and from the start of their studies focus where possible all electives and General Education choices towards meeting the CBA's numerous academic requirements. The CBA requires substantial additional academic education and professional training outside the scope of the BSBA program.

When applicable, the student may take Curricular Practicum Training (CPT) courses and engage in practical internship training to gain work experience on company projects that are directly related to the student’s course of study. The student must observe the rules required for taking the practicum courses.